Maxhosa is one of the best luxury brands from South Africa and has a huge following from both local and international consumers from celebrities to ordinary people looking to own a piece from this remarkable brand.

 

 

Launched in 2012 by Laduma Ngxokolo,Maxhosa is a knitwear brand that showcases high quality garments inspired by the beauty, culture and language of Xhosa people.

Recently Ngxokolo revealed his latest capsule SS2020 Collection titled “Lindelwa: We are the ones they have been waiting for” at Rakuten Fashion Week in Tokyo. This would be his first fashion show for the year and he partnered with Tokyo Knit through Awa’Tori to produce a collection in South Africa and Tokyo.

Speaking to TimesLive, he said for this collection,he incorporated the Xhosa and Japanese cultures.

“Both cultures have passed on storytelling from one generation to the next.The stories that we found in our research led us to discover myths that have a sense of moral value when told. The Japanese have warrior stories of battles,similar to most cultures in South Africa”

In 2020 Ngxokolo showcased the Maxhosa SS21 Collection in New York Fashion Week.