Whoopi Goldberg set to launch new cannabis venture

Whoopi Goldberg is set to launch a new cannabis brand. The 65-year-old star ended her partnership with Maya Elisabeth on their Whoopi & Maya line in 2020 after four years but she’s now preparing to get back into the market with a product line named in honour of her family members.

The ‘View’ star is expected to share details of the new venture in the inaugural issue of Black Cannabis Magazine, of which she is the cover star.

Whoopi Goldberg set to launch new cannabis venture


 

 

 

 

VENTURE NAMED AFTER WHOOPI’S MOTHER AND BROTHER
A source told the New York Post newspaper’s Page Six column: “In the issue, she’ll reveal Emma & Clyde, her new cannabis product line… launching soon in California. Emma & Clyde is named after Whoopi’s mother and brother, and includes edibles, pre-rolls, flower and accessories.”

The magazine will launch on 20 April, which is unofficially known as National Weed Day.

Whoopi said: “It’s an honour to grace the very first cover of Black Cannabis Magazine… As a long-time cannabis advocate and entrepreneur, I’m happy to support the launch of a new publication focused on starting conversations and covering issues that educate, entertain, and inspire people of colour in the cannabis community.”

The ‘Sister Act’ actress suggested last year she’d be returning to the cannabis industry one day, despite Whoopi & Maya folding.

She said at the time: “It is with deep regret and sadness I am announcing that I have withdrawn as a board member, manager and member of Whoopi & Maya. I am very proud of what we have accomplished together and look forward to moving ahead with other projects in the market.”