Wendy Gumede continues to shine from, Zulu voice-overs to writing, and now her first long-term ambassadorship
South African creative Wendy Gumede star keeps on shining as she continues to grow within the entertainment industry, from writing to acting and now her first long-term partnership with haircare giant Dark and Lovely.
Gumede has been seen on shows like ‘Isibaya’ and ‘Scandal!’ and now she is the new face and voice of Dark and Lovely’s Relaxed Hair Care Range.
“It’s so meaningful, with film and TV I feel we make up worlds, this is something very real. It’s connected to exactly who I am and my values. It’s big and different to anything that I’ve done so far.”Gumede and Dark and Lovely joining forces could be described as the perfect alignment, she is the “black Wendy” after all, a woman who is proud of who she is and stands firm in her voice, something the brand represents.“To be able to work with the brand feels like the perfect time. I feel like Dark and Lovely, like myself is a brand that believes in self-expression and self celebration and that’s what I’ve always valued myself.
“As a plus size girl and being an actress, there are a lot of things we bump up against and there are very few brands that are inclusive and make you feel at home.
“For my first ambassadorship to be with a brand that makes me feel at home, the way that I am is incredible.”