Sonia Booth Turns Scandal Into Opportunity

In the aftermath of a highly publicized cheating scandal involving former Bafana Bafana player Mathew Booth, Sonia Booth has managed to find a silver lining. Rather than allowing the ordeal to crush her spirit, she has taken a unique approach by establishing an ice cream and alcoholic brand called Marula Cheesecake.


 

 

 

By capitalizing on the popularity of a viral video where she was referred to as a cheesecake, Sonia plans to launch four different cocktails under her new brand. This article explores Sonia’s journey and how she is turning adversity into opportunity.

Sonia Booth, known for her resilience and entrepreneurial spirit, has decided to take advantage after being associated with the cheesecake incident. Following her separation from Mathew Booth, whom she accused of allegedly cheating with Mthombeni Moller. In a scandal wich was referred to as Cheesecake.

Sonia saw an opportunity to create a brand that could resonate with the public. By launching Marula Cheesecake, she aims to leverage her popularity and establish a successful venture.

The decision to launch the alcoholic drink on June 16 was carefully calculated by Sonia. With the scandal still fresh in people’s minds, she recognized the potential for her brand to gain significant attention and market traction.

By capitalizing on the viral video and the association with cheesecake, Sonia has created a unique selling point that sets her brand apart from others in the competitive alcoholic beverage industry.

Marula cheesecake will feature a range of four distinct cocktails, each crafted to provide a unique and memorable drinking experience. The combination of marula, a popular African fruit, and the indulgent flavors of cheesecake promises to entice consumers with a blend of familiarity and novelty. Sonia’s innovative approach and her dedication to creating exceptional flavor profiles position Marula Cheesecake as an exciting addition to the beverage market.